MEET THE FOUNDER 

"Initially, the products I developed were solely for personal use. However, the results were too good not to share!"

Like many of us, I have never felt totally comfortable in my own skin and rarely leave the house without make up. Yet, I struggled to find a long lasting foundation for combination/oily T-zone that had a matte, natural looking finish, all whilst being ethical.

Living an active lifestyle - having grown up on a farm, with horses always being a huge part of my life, having a foundation that can withstand the elements, as well as the occasional dirt, sweat and tears, without requiring constant touch ups, was essential.  

I spent a significant amount of time researching, developing and testing various formulas on myself, later extending to friends and family. Initially, the products I developed were solely for personal use. However, the results were too good not to share - and Equilure was born!

I was passionate about using ingredients that are actually good for skin - cheap fillers and chemicals were a big NO. Since starting with my own products, my skin tone has significantly improved. I no longer suffer breakouts, my skin tone has evened out and my overall skin health is by far the best it's ever been.

Having an eco friendly approach was also incredibly important. I remember looking in my beauty drawer one day and being horrified at the volume of non-reusable containers that I had acquired over the years, not to mention all the plastic packaging and waste. Having beautiful, reusable packaging, with biodegradable and recyclable refills, as well as home compostable mailers and samples seemed like the perfect place to start. 

- Sarah Pike, Founder